Cookie policy

Updated 26 August 2026

Cookies are small text files that a website stores in your browser. They let a site remember your settings, or follow you from page to page.

One tracking cookie, and we ask before setting it

The Linda Passion Life website uses the Meta Pixel. It tells us which of our Facebook and Instagram ads bring people here. There is no other visitor analytics and there are no ad networks on the site.

The pixel is not loaded when the page opens. On your first visit a question appears at the bottom of the screen, where you can accept tracking or choose essential only. Before you choose, nothing is written to your browser and nothing at all is sent to Meta. If you choose essential only, the pixel is never loaded — the site works exactly the same.

What the Meta Pixel does if you accept it

  • It tells Meta Platforms Ireland Limited that your browser opened this page, along with the page address, your IP address and your browser details.
  • It sets a cookie called _fbp in your browser, which Meta uses to tell one browser's visits apart from another's. It lasts three months. If you arrived from an ad link, a second cookie _fbc records which ad you came from.
  • Meta is a subsidiary of the US company Meta Platforms, Inc., so the data is transferred outside the EU. The transfer relies on the EU–US Data Privacy Framework approved by the European Commission.
  • If you send the contact form, it tells Meta that the form was submitted. The content of the form, your name and your email address are not passed on.
  • The legal basis is your consent. You can withdraw it at any time, and withdrawal does not affect the lawfulness of processing carried out beforehand.

Meta also processes this data for its own purposes. That is described in Meta's privacy policy and cookie policy.

The same data also travels through a server

Alongside the pixel in your browser, Meta's Conversions API is in use and delivers the same event server-side. The delivery is implemented with a Meta Conversions API Gateway, which in turn is implemented through a service called Bïrch. The same visit therefore travels by two routes, and Meta recognises them as one event.

The data travelling this route may include your IP address, the page address, the event name and time, technical details about your browser and device, and the Meta identifiers _fbp and, where applicable, _fbc. The content of the form, your name and your email address are not passed along this route either.

The data may be processed in the systems of Bïrch and of the technical service providers it uses before it is passed to Meta Platforms Ireland Limited. Bïrch uses, among others, Amazon Web Services in its infrastructure, and the server is located in the United States.

This route does not start without your consent either: it is part of the same marketing tracking you answer in the cookie question. If you choose essential only, nothing at all is sent to the server.

Remembering your choice

When you make your choice, it is saved in your browser's own storage (localStorage) under the key lpl-evasteet-v1, so the question does not have to be asked on every page load. It is not a cookie and it is never sent to a server, it stays on your device. This is necessary for the site to work, so no separate consent is asked for it.

What else may end up in your browser

YouTube video, only once you start it

The video on the page is embedded from YouTube. It is not loaded when the page opens, only when you press play. Before that, nothing is written to your browser and nothing is sent to YouTube.

When you start the video, YouTube may store identifiers in your browser and learns that it was watched, along with your IP address and browser details. The video is embedded from youtube-nocookie.com, which limits cookies used for advertising. If you would rather avoid this, simply don't start the video; everything else on the page works exactly the same. Google's own practices are described in Google's privacy policy.

Cloudflare, site delivery

The site is published on Cloudflare Pages. Cloudflare records technical details such as your IP address and the page requested in its server logs. This requires no cookies.

How to change your choice

You can change your choice at any time with the button below. If you withdraw your consent, the pixel is no longer loaded and the cookies it set are deleted from your browser.

You can also block or delete cookies straight from your browser settings. It changes nothing about how the site works: nothing on this site needs a cookie to function.

If this changes

If any new cookie-using feature is ever added, this page will be updated and consent will be asked again before anything new is set. An old consent never covers new tracking.

Personal data handling is covered more broadly in the privacy policy.

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